Versatile creative director with a strategic, meticulous streak. Working across disciplines, connecting storytelling to technology, culture to design. Category expertise spanning cars to candy, energy to entertainment. Escaping down mountains, across oceans and behind a camera.
Started my career as a designer. Have worked in agencies, design and branding studios, production companies, and for in-house teams leading large groups, as a team member and often doing it all myself. Believer in strategy informing storytelling informing the work.
I don’t take myself too seriously, appreciate complexity and if you want to find out more… scroll down, friend.
Creative Director / Art Director
2018 — Present
RECENTLY: 140 (Verizon) — Content and social activations for Fios. / The Working Assembly — Content development for Zola. / Evoke Group — Interim team lead on the Celgene (Bristol-Myers Squibb) oncology portfolio, Genentech (Roche) product launches, Veltassa for Relypsa, Watchman for Boston Scientific and new business.
2017 — 2018
Brought in to transform Juniper Jones from production studio, to agency hybrid. Developed a strategy-first practice, nurturing the work and new business process while overseeing production on everything from branded film content to augmented reality experiences, managing teams of art directors, writers, designers, animators, directors, editors and developers.
CLIENTS & PARTNERS INCLUDED: Compass / Dell / McAfee / Microsoft / NFL / RXBar (Kellogg’s) / Showtime / Starset / TED / Turner Classic Movies / Universal Music Group
Creative Director / Art Director / Photographer
2013 — 2017
1stAveMachine / American Express / Avion Tequila / BBVA / Boxed / BurnsGroup / Calares / Chevron / Chivas Regal / Collins / Deutsch Family Wine and Spirits / Evoke Health / Ghost Robot / Global CashSpot / Glover Park Group / Hudson Rouge / J. Walter Thompson / Josh Cellars / JPMorgan / Juliska / KPMG / Kings Of Leon / Lincoln Motor Company / LIGHT+CO / mcgarrybowen / motive / NBA / Nestle / PayPal / Pearson Education / Penn Mutual / Pernod Ricard / Pfizer / Phear Creative / Pitney Bowes / Raising Cane's / SpecialGuest / Squarespace / Strikeforce / Steinway & Sons / T3 / T. Rowe Price / TBWA\Chiat\Day / Tea & Water Ltd. / Tin Trunk Safari / Tribal DDB / Tribeca Shortlist / UnitedHealth Group / Untitled Worldwide / The Vault / Victors & Spoils / The Working Assembly / Würstbar Group / Yellow Tail / YouTube (Google) / Copious new business pitches across nearly every category / etc.
Proprietor / Creative Director
2015 — 2017
A creative consultancy for clients including: Chevron, Deutsch Family Wine and Spirits, JPMorgan, Juliska, PayPal, Pearson Education, Pitney Bowes, Signum Biosciences, UnitedHealth Group and Würstbar Group.
Creative Director / Contract
2016 — 2017
Creative Director / Contract
Creative Director / Contract
2014 — 2016
Taught a hybrid integrated art direction and graphic design course within Pratt's (my alma mater’s) Communications Design BFA program for five semesters.
Creative Director / Acting Managing Director
Access Networks / Tandem / Alicart Restaurant Group / Emissaries / Kin Community / new business
2011 — 2013
Fab.com / Hershey's (Reese's, Jolly Rancher & Twizzlers Bites) / mix1 / Lee / Unilever / Milk-Bone / Optiwind / Merz / Tribe Mediterranean Foods / new business
2007 — 2011
Chevron / Chase: Retail & Cards (Affluent, Small Business, Rewards & Utilities) / Crayola / JPMorgan / The Wall Street Journal / new business
2006 — 2007
Reebok / Chevron / Verizon / Marriott / Chase / InBev / Kraft / Disney / Century21 / Crayola / The Wall Street Journal / new business
The Smithsonian / Showtime / Vivaldi Partners / Groundswell
Principal / Designer
2002 — 2006
The Ali Forney Center / Arts at St. Ann’s / Highroad Press / Menhir Photo / Mountain Laurel Waldorf School / Pratt Institute / Wayfinder Experience / Woodstock Records / Working Golfer
Graphic Designer / Production Manager
2002 — 2005
2001 — 2002
Lighting, Sound & Set Designer
1999 — 2000
Bachelor of Fine Arts (BFA)
Art Direction & Graphic Design
Lighting, Street Photography, Portraiture
Associate in Science (AS)
Individual Studies: History, Theater & Graphic Design
Study Abroad / London UK
Theatrical Design Intensive
"Jesse is a unique breed of creative talent... smart, savvy beyond his years, passionate and cares about the craft."
— LYNN POWER | former CEO, JWT New York
"Jesse is an enormously hard working, talented art director. He creates beautiful things but then works out every detail so they are executed flawlessly... the most organized, meticulous and far-thinking art director on my team."
— DANNY GREGORY | Entrepreneur & former ECD, mcgarrybowen
"...a rare combination of creativity and pragmatism, fresh-thinking and maturity, traditional and integrated capabilities, all wrapped up in a very personable and complete package."
— JOHN STAFFEN | ECD, JWT, former CCO, Arnold New York
"There are those that learn the craft of advertising and those that have an innate talent and ability to create amazing advertising. Jesse is a quick learner, but much more impressive are his unparalleled instincts for creating great advertising that is both moving and extremely effective."
— PHIL GAUGHRAN | Chief Integration Officer, mcgarrybowen
"He focused on the brief, brought a superior design aesthetic, and listened very well to feedback in order to create work that made an impact. His work stood out in market, and he demonstrated strong leadership skills."
— BILL BORRELLE | CMO, Pitney Bowes
"…one of the brightest and most talented art directors I’ve had the pleasure of working alongside with… has great depth of understanding of strategy, writing and what it takes to produce great work."
— JOLENE DELISILE | Partner, The Working Assembly
More of the above on LinkedIn
Creative Direction / Art Direction / Design / Photography / Concept Development / Filmmaking / Storytelling / New Business / Strategy / Production / Presentation / Content / Television / Digital / Augmented Reality / Social / Experiential / Mobile / Motion / OOH / Print / Branding / Typography
Some of the brands I’ve had the pleasure to build, win, loose and learn from: